Using their branding I tried to complement the packaging in the style of the animation, reflecting the same style to keep everything consistent, but "jazzing" it up where possible.
As Twitter and Facebook social media platforms both have different dimensions that works best for artwork, I had to take that into consideration when designing the gifs as they were quite different. The use of the space had to be altered accordingly.
It was requested that I should create a summary video for the full range of products, and one for each product, so as to showcase the benefits and purpose of each vitamin.
